You can create your own shop pages using the shortcodes. For example, each product can be displayed as a Buy Now using the shortcode format
[ezshop id=3 qty=2]Buy Now[/ezshop]. This will insert a link, which when clicked, will take your reader to a PayPal page to buy two licences of the product with id 3.
This E-Shop page shows you the product listing with the ids and names to help you select products and generate shortcodes or links. Click on the Id to view short code or link for the product with the quantity as specified. You can use the shortcode [ezshop]] or [[ezshop]]Link Text[[/ezshop] to display a link to your e-shop.